Search engine optimisation

Search Engine Marketing is the general term used to described the process of promoting a website so it receives more visitors. Search engine marketing in Ireland includes a wide variety of techniques with the main one being search engine optimisation or SEO.

Search engine optimization (SEO)
Right now people are searching for your products, services and information.

Will they find your site?
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines. Usually, the earlier (higher) a site is presented in the search results, the more searchers will visit that site.

Studies have shown that up to 90% of Internet users rely on search engines to find the information they seek and that 90% of all online traffic is achieve through various search engines.

If your website does not appear near top of results pages in major search engines for keywords / keyphrases related to your area of products/services, your site will lose out on potential traffic and therefore potential business.

Search Engine Marketing can also include other techniques to help increase the number of visitor to your site. These can include:

  • Pay-Per-Click Search Engine Marketing
  • Paid Inclusion, Email Marketing
  • Search Engine Audit
  • Online Advertising
  • Online Public Relations
  • Search Marketing Campaign Manager
  • Online Marketing Training
  • Web Analytics
  • Usability

How well listed is your website? Contact us now for a FREE Search Engine Position Audit!


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